August 10-12, 2018 | New York City

Data-Driven Online Platforming for Authors

For many authors, using words to build a platform comes naturally, but understanding the data to determine if these efforts are effective does not. This session will explore online platforming including an author’s website, social media, email and other outreach, from seeing the story behind the analytics and using it to make smarter decisions to grow a readership. 

SESSION LEVEL
Intermediate