How to Speak to the Media About Your Work

Whether you’ve written a novel, a business book or a series of articles about technology or fitness, you’ve put a lot hard work into crafting its story. But to get it the media attention it deserves there’s more crafting ahead - in the form of pitches. Then, once your pitch has peaked the interest of a reporter, a reviewer or a producer, you may be asked to hold interviews or provide written comments.

What does pitch-crafting look like? What can you expect from an interview with the media and how can you prepare? An experienced PR pro and novelist will walk you through you the basics of pitching your work to, and talking about it with, the press.